{"product_id":"go-to-market-the-marketing-and-scaling-blueprint-for-startups-9781781335031","title":"Go to Market: The marketing and scaling blueprint for startups","description":"\u003cp\u003e\u003cstrong\u003eStartup founders are forward-thinking innovators but often fail when it's time to go to market. Their biggest challenge is to identify the right consumer, communicate the benefits of their offering and implement consistent, growth-driven campaigns that fill a predictable recurring pipeline.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eJoana Inch's proven strategies help startups find the right niche, construct a message that resonates, and implement digital campaigns that generate consistent revenue. She provides a practical step-by-step framework for building a solid foundation of proven digital marketing and content marketing campaigns, as well as all the necessary touchpoints and platforms for breaking into the market and scaling. Discover how to: \u003c\/p\u003e\u003cp\u003e- Nail your niche and write copy that cuts through\u003c\/p\u003e\u003cp\u003e- Construct your buyer journey from awareness to customer\u003c\/p\u003e\u003cp\u003e- Discover the best digital marketing channels to use for your business\u003c\/p\u003e\u003cp\u003e- Create a predictable recurring pipeline\u003c\/p\u003e\u003cp\u003e- Scale and go global\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e \u003ca href=\"https:\/\/correctionsbookstore.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=AUTH-14159516\"\u003eJoana Inch\u003c\/a\u003e\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Rethink Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/01\/2020\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 182\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.48lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.39d\u003cbr\u003e\u003cb\u003eISBN13:\u003c\/b\u003e 9781781335031\u003cbr\u003e\u003cb\u003eISBN10:\u003c\/b\u003e 1781335036\u003cbr\u003e\u003cb\u003eBISAC Categories:\u003c\/b\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/correctionsbookstore.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/correctionsbookstore.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS025000\"\u003eEntrepreneurship\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/correctionsbookstore.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/correctionsbookstore.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS090010\"\u003eE-Commerce | Digital Marketing\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/correctionsbookstore.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/correctionsbookstore.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS090040\"\u003eE-Commerce | Small Business\u003c\/a\u003e\u003cbr\u003e\u003cp\u003e\u003ci\u003eThis title is not returnable\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Rethink Press","offers":[{"title":"Default Title","offer_id":45910835364015,"sku":"9781781335031","price":21.32,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0651\/9255\/8767\/files\/img_58945b8a-4d1a-42ef-9a72-46cc62a65eee.jpg?v=1758906118","url":"https:\/\/www.correctionsbookstore.com\/es\/products\/go-to-market-the-marketing-and-scaling-blueprint-for-startups-9781781335031","provider":"Corrections Bookstore ","version":"1.0","type":"link"}