How to design and sell a cultural project

If you have ever had an idea for developing a cultural activity involving art, cinema, theater, music, dance... but you hesitate when it comes to presenting it to a public or private institution, or to a sponsor, this book will give you the necessary guidelines for drafting a document, the cultural project, that includes all the aspects that may interest our interlocutors (institution, media, sponsors, artists...), so that your initial idea, your idea, can be put into motion and the beneficiaries can enjoy the programmed cultural activities.

This book aims to be a practical guide for all those who wish to begin drafting and presenting cultural projects or for those professionals who wish to learn about the working methods of their colleagues.

Book contents 1. Cultural management - 2. What is a cultural project? - 3. No idea, no project - 4. Why do we want to develop this project? - 5. What do we want to achieve? - 6. The theme of the cultural project - 7. The activities of the cultural project - 8. Our work team - 9. What technical resources do we need? - 10. Suppliers - 11. Time planning - 12. The budget - 13. Sponsors - 14. Where will we develop our project? - 15. To whom is our project addressed - 16. The cultural project in its formal aspects - 17. Project differentiation - 18. Institution selection - 19. Contact with the institution - 20. The interview - 21. The contract with the institution - 22. Project dissemination - 23. Classic communication tools - 24. New communication tools - 25. Project evaluation - 26. The cultural manager - 27. Final tips for entering cultural management

The author Álvaro Vargas - Espacio Plano B

After several years of experience in cultural programming from the public sector, we decided to set up our contemporary art gallery, Espacio Plano B in Granada, in 2008, with a program of exhibitions featuring both young and established artists. From the beginning, we committed to our presence at art fairs, and in 2010 we decided to move and open a new space in Madrid.

During these more than 10 years dedicated to the programming and management of cultural projects, it is worth highlighting in the field of art, the creation and direction of the Room Art Fair since 2010, in which more than thirty galleries from all over the country and more than 5000 visitors participate in each edition, and the specialized photography fair JaalPhoto, since 2011. We have also curated more than thirty exhibitions outside our gallery, as well as organized concerts, film series, solidarity events, lectures, meetings, conferences... and various training events in institutions such as CCCB (Barcelona), Complutense University of Madrid, University of Alicante, Valentín de Madariaga Foundation of Seville, Museum of Fine Arts of Valencia, ABC Museum of Madrid, BilbaoArte, Museum of Fine Arts of Murcia, Center for Historical Memory of Granada, etc.

Author: Espacio Plano B.
Publisher: Createspace Independent Publishing Platform
Published: 01/27/2016
Pages: 152
Binding Type: Paperback
Weight: 0.44lbs
Size: 8.50h x 5.51w x 0.35d
ISBN13: 9781523689545
ISBN10: 1523689544
Language: Spanish
BISAC Categories:
- Art | Criticism & Theory

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